Microsites give you a highly focused promotional tool.

FAQ For Microsite Design.

Q. How is it possible for a microsite to beat our usual website on Google?

A. All search engines will rate a site that is dedicated to a specific subject higher than a more general site, all other thing being equal. Just by throwing out all other areas of your main website you could increase your search engine rankings. This is not possible in the real world, but with a microsite this narrow focus can be easily achieved.

Q. What is the purpose of having an intentionally small website?

A. Microsites are intended as a complement to the main website, not a replacement. Where the main website will have a number of areas which must be included (opening hours, returns policy, the full range of products & services) microsites have no such restriction. They allow you to focus on delivering one service, one product, one message.

Q. Could my microsite have a separate website address from my website?

A. Yes, each microsite is provided with a new domain name as part of the package. Freedom to be creative with this name is part of the promotional strenth of a microsite, for instance a fridge retailer with a special offer might advertise the memorable www frozenprices.co.uk for the duration of the offer.

Q. Could we take a technical section off our website & put it on a microsite instead?

A. Yes, microsites are entirely flexible. Whilst promotion is the main use, any service or message can benefit from a dedicated space on the internet.

Q. Could we buy the search engine optimisation extra for use on a microsite?

A. Yes, this might mean a few small changes in the content but full site or microsite, every webpage is capable of being optimised as part of the optional extras service.

Q. Could we have a microsite produced for a CD package?

A. Yes, to convert it into a full CD-Rom presentation additional work would need to be done & this would of course increase the cost. To put standard internet files onto a disc would not cost any extra, but this option is considerably less professional.

Q. Would the microsite need to have the same design as our website?

A. No, it is an option to have the microsite tie-in with a main website but not necessary. Microsite can have their own unique design.

Q. Could we have a microsite used for a product launch taken down on an exact date?

A. Yes, any microsite can be withdrawn on a given day to coincide with the life of a promotion.

Please consider sending an e-Mail outlining your needs. A timely reply will be provided.